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153 page
What's Included:
Table of Contents
First Thing First: Why own a Non-medical
Home Care Business?
Non-medical home care: What is it?
Growth Trends in the industry
Why clients hire non-medical Home Care providers?
What Types of services you can provide?
Do you have what it takes to run a non-medical Home Care business?
Researching Your Target Market
Define Your Target Market
Identifying Your Potential Clients
Identify & Analyze Your Competition
Your Pricing Strategy
Determining your Pricing
Create Your Company Identity
Planning your Non-Medical Home Care Business
Picking Your Business Name and Logo
Setting up a basic website
An Image that Builds Your Clients Confidence in You
The Importance of Choosing Your Office Location
Getting Started!
Choosing a legal form of business
Insurance: Managing Risk
Managing Your Taxes
Determining your equipment and supplies needs
What Licenses and permits are required?
DIY vs. Hiring professional services: Accountants, Attorneys etc.
Selecting an Accountant Selecting a Lawyer Selecting a Banker Selecting an Insurance Agent Financial Management & Budgeting
Profits! Profits! Profits!
Developing Your Business Plan
Sources of Money to Start Your Business
Start-up Funding Sources
Simple Loans
Small Business Administration
7(a) Loan Guaranty Program LowDoc SBA 504 Loan Program Small Business Development Center (SBDC)
Your Local Bank
Trade Supplier or Equipment Manufacturer
Marketing: How to Create Interest in Your Services
Marketing Your Non-Medical Home Care Service
Establishing Your Advertising Budget
Selling Your Non-Medical Home Care Expertise
Using Low-Cost, High-Impact Selling Tools
Delivering A Perfect Sales Presentation
The Follow Up Call -- A Simple Step to Increased Sales
Managing Your Day to Day Operations
Managing the Workforce Crunch
Understanding Employment Law
Conducting Interviews and Making Job Offers
How to Keep the Top Talent
Conducting Reference Checks
Outsourcing Your Pre-Employment Screening
Billing Your Clients
Running a Payroll System
Handling Your Recordkeeping
Handling Tax Issues
Employee Training -- A Wise Investment for Non-Medical Home Care Providers
Managing Client Services
Why Focus on Client Service?
Superior Client Service is About Exceeding Client Expectations
How to Know Your Clients' Needs
Identify Your Key Service Activities
Provide a Superior Service that Results in Client Satisfaction
Managing Your Client Cases
Conducting Need Assessments and Care Planning
Re-evaluation of Your Business
How Is Your Business Doing?
Does My Image Need An Overhaul?
Beating Your New Competition
Glossary of Terms
Appendix I
Banks that are small business friendly
Other Small Business Friendly Banks
Appendix II
Resources for Women and Minority Owned Non-Medical Home Care Businesses
Other Resources |